The Secrets to Building a Championship Football Team: Texas GM Brandon Harris' Approach (2026)

In the world of college football, the art of roster building is a fascinating and ever-evolving process. This is especially true for teams like the Texas Longhorns, who are striving to become national title contenders. In a recent podcast episode, 'The Program,' former NBA reporter Adrian Wojnarowski sat down with Brandon Harris, Texas Football's general manager, to delve into the intricacies of this behind-the-scenes strategy.

What makes this conversation particularly intriguing is the unique perspective Harris brings to the table. As a former CFB quarterback and now the director of recruiting, he has a deep understanding of the game and the players. Harris took over as general manager in 2024, and under his guidance, Texas has achieved impressive results, including a No. 1 overall class and multiple top-ranked recruiting classes.

The Alignment Advantage

One key aspect Harris highlights is the alignment within the Texas program. He explains how head coach Steve Sarkisian's NFL experience has influenced their approach. 'Our head coach spent time with NFL capologists, learning about their strategies,' Harris says. This alignment extends to the entire organization, with a focus on communication and a shared vision.

Adapting to the College Game

Harris acknowledges the differences between college and professional football when it comes to roster building. In the NFL, free agency starts before the draft, and retention is a priority. However, in college football, the transfer portal and high school recruiting are crucial components. Harris jokes that keeping a talent like Arch Manning is more important than adding another recruit, as it's all about retaining those cornerstone pieces.

Investing in the Right Players

A detail that I find especially interesting is Harris' emphasis on investing in players who love football. 'We want to invest in people who love the game, not just the monetary aspects,' he says. This mindset goes beyond traditional recruiting metrics. Harris and his team look for tough, smart players who understand the nuances of the game, even if they aren't five-star recruits. Trevor Goosby, a former three-star OT now projected as a top-10 NFL draft pick, is a perfect example of this philosophy in action.

Building a Winning Culture

Harris' approach to roster building is not just about talent acquisition; it's about building a winning culture. He understands the importance of education and consensus within the program. By educating parents, agents, and coaches, Harris aims to create an environment where everyone is aligned with the team's values and goals. This focus on character and effort has paid off, as seen in the Longhorns' recent recruiting classes.

A Broader Perspective

What many people don't realize is that roster building is an art that requires constant adaptation. Harris' willingness to learn from NFL teams and his focus on education showcase his innovative approach. This strategy, combined with a strong head coach and a talented staff, positions Texas as a formidable force in college football. As they continue to build their roster, the Longhorns are not just investing in players; they're investing in a culture of excellence.

In conclusion, the process of roster building is a complex and fascinating aspect of college football. Brandon Harris' insights provide a unique window into the world of Texas Football, offering a glimpse into the strategies and philosophies that drive their success.

The Secrets to Building a Championship Football Team: Texas GM Brandon Harris' Approach (2026)
Top Articles
Latest Posts
Recommended Articles
Article information

Author: Allyn Kozey

Last Updated:

Views: 6092

Rating: 4.2 / 5 (43 voted)

Reviews: 82% of readers found this page helpful

Author information

Name: Allyn Kozey

Birthday: 1993-12-21

Address: Suite 454 40343 Larson Union, Port Melia, TX 16164

Phone: +2456904400762

Job: Investor Administrator

Hobby: Sketching, Puzzles, Pet, Mountaineering, Skydiving, Dowsing, Sports

Introduction: My name is Allyn Kozey, I am a outstanding, colorful, adventurous, encouraging, zealous, tender, helpful person who loves writing and wants to share my knowledge and understanding with you.